PitchIt @ LendIt is a startup competition aimed at discovering the future star of the fintech world by creating a level playing field for firms innovating within the online lending and fintech space.

The event which will shortlist 8 of the world’s best growth fintech businesses to pitch to a panel of experts at the LendIt Europe 2016 conference in London, is hosted by a lending firm, Capital One, in partnership with fintech conference organiser, LendIt.

The Chief Marketing Officer at Capital One, Amy Lenander could not but express delight at the partnership. Amy said “We’re thrilled to be partnering with PitchIt @Lendit Europe.  Our Growth Labs programme has shown us the power that comes from pairing fresh ideas and technology from startups with the scale of our customer base and ability to trial those ideas.  I can’t wait to see the ideas and insights in consumer lending from PitchIt and hope that our mentoring will create value for the winner.”

Prior to the conference on the 10th of October, startups will receive expert coaching and mentorship to prepare their pitch.

The winner of the competition will receive ongoing mentoring from experts associated with Capital One Growth Labs via a personalised plan to help their fintech develop, and access the necessary expertise and capabilities to help their startup grow.


To enter the competition, startups must have:

  • Raised less than GB£4 million (US$5.3 million) in funding
  • At least two full-time founders, have a working prototype with customer interaction
  • Started their venture between 2014 and 2016

Application is open until the 12th of September. Click here to apply.