ENTERPRISE54 – According to a global pricing study released in September by Simon-Kutcher & Partners and the Independent Professional Pricing Society, seventy-two percent of new products fail to meet revenue targets. This is a pretty dire situation and more critical for small businesses still battling to survive.

Product launches, like all projects, doesn’t take magic to succeed. Knowing the right process and strategy is what’s required. Below is an infographic by BLASTMedia.com illustrating how to make your product launch successful.