728 x 90

  • 5 key metrics African startups should focus on in 2016

    5 key metrics African startups should focus on in 20160

    Increase in appetite for data is one prediction for 2016–2020, and African startups are no exemption to this. In fact only the ones crazy about data will survive. However, before you go metric-crazy here are the 5 you should focus on: Customer Acquisition Cost (CAC) This is also dubbed the startup killer, as getting this

  • How to write an effective Business Plan

    How to write an effective Business Plan1

    It’s a new year with new resolutions, plans and decisions – many of which, include, venturing into business. It is crucial you know how to draft a plan for your business. So lets show you…. As I finish the editing on my upcoming book – How to Successfully Startup a Small Bakery Business, I cannot

  • Great Product Launch! Now what?

    Great Product Launch! Now what?0

    A product launch is the birth of your new business or new product to the public. The aftermath of a product launch is an opportunity to maximize on potential leads and further business. The end of the product launch is actually the beginning of maximizing the impact and increasing market share. Below are some tactics