Contributor

How to get wealth: Entrepreneurship versus Employment 0
- Money
- July 26, 2016
I always say that there is a lot of ‘survivorship’ bias in entrepreneurship. Wealth is a different matter entirely. People make the mistake of thinking that there is always a direct correlation between wealth and entrepreneurship, I tell them that if you plot the data points of all failures, there is probably more correlation between
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4 strategies for Fashion businesses to grow their Instagram followers 0
- Technology
- July 16, 2016
The fashion business has become huge across Nigeria and Africa as a whole. With so many brands popping up and events/fashion shows organized, the industry is slowly becoming a top player in the country’s economy. Like it is with other businesses, there is a need to build and promote your brand and social media, especially Instagram
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Social media marketers and PR agencies: 9 things to look for before hiring them 0
- Communication
- June 2, 2016
With the current boom in online publishing and micro-blogging, many creative, digitally-savvy young Nigerians (mostly undergraduates and fresh grads) are now turning their social media hobbies into marketing businesses. Also, more and more brands are beginning to directly engage these ‘influencers’ for marketing campaigns, incorporating them into their firms’ overall digital strategies and bypassing traditional
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Digital Business Academy for Women: Hack your career, stay ahead!0
- Event
- June 2, 2016
The Digital Business Academy empowers women to solve key requirements for business success: Education, Networks, Mentoring, Access to finance, Access to markets. Most importantly the academy retools them with the business and tech skills needed to stay competitive in the rapidly evolving modern workplace. 50% of SMES in Africa are mostly owned by women. However just a
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