The social network that you can wear
- Lifestyle
- February 6, 2015
The fashion business has become huge across Nigeria and Africa as a whole. With so many brands popping up and events/fashion shows organized, the industry is slowly becoming a top player in the country’s economy. Like it is with other businesses, there is a need to build and promote your brand and social media, especially Instagram
READ MOREWith the current boom in online publishing and micro-blogging, many creative, digitally-savvy young Nigerians (mostly undergraduates and fresh grads) are now turning their social media hobbies into marketing businesses. Also, more and more brands are beginning to directly engage these ‘influencers’ for marketing campaigns, incorporating them into their firms’ overall digital strategies and bypassing traditional
READ MOREThe Digital Business Academy empowers women to solve key requirements for business success: Education, Networks, Mentoring, Access to finance, Access to markets. Most importantly the academy retools them with the business and tech skills needed to stay competitive in the rapidly evolving modern workplace. 50% of SMES in Africa are mostly owned by women. However just a
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