Smart Ways to Make Your Business Card a Great Marketing Tool

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We give out business cards every day and every time when the opportunity arises without even realizing what these little 2 x 3.5-inch piece of cards can actually achieve for us. Business cards are everywhere. They have remained an integral part of networking. Here are 7 ways to spin your business card from an ordinary piece of paper to your best marketing tool:visibility-business-cards-lg
Be creative
We once printed business cards for a photographer who wrote, “I shoot people” on one side of business cards and on the other side he had an image of a camera, his name; his twitter handle and phone numbers. These are conversation starters. Your business cards should carry something that will make people keep and remember them. Use images, texts, or infographics in simple but yet productive ways. Use ImagesAdd images and real beautiful pictures to your business cards. These create a strong connection with your audience. If you are a speaker, an online personality creating a business with your pictures on it will make people go crazy for you see Sisi Yemmie’s Blog

 Track It

Add a QR code to your business card on track, how many times people used/scammed your code. Besides, QR codes are beautiful on cards when used well. You can embed your contact details, your website address, and other information on business cards QR code tools.

 Keep a pack of business cards close every time

Every interaction with people is an opportunity to build your brand. Keep your business cards in a neat pouch and keep it with you everywhere you go. You never can tell when you will run into Dangote or Otedola.

 Add your Social Media links and Handles

Help people find you on social platforms after they have met you. You don’t want prospect having to search for your name on Google before connecting with you at a networking session. Your social media accounts give people access to connect with you, help them find you with ease. You sure want to bring your offline contacts to your online community

 Print awesomely beautiful business cards

The quality of your business card is very important; every other thing fails if you hand out tacky business cards. Beautifully designed business cards have been known to work wonders for entrepreneurs.

 Hand out your cards with respect,

Do not push them at people when networking, give out your cards after a conversation and always ask for their cards first before handling out your own. You do not want to appear desperate to give out your business. Don’t forget to give compliments when you receive nicely designed and printed cards. Everyone loves compliments.


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  1. Deji Niro

    August 30, 2015 at 4:12 am

    Nice article. Share more of stuff like this that small business owners can learn from often please. Thanks. I once ordered cards from Printivo. Great exprience but didn’t know some of these tips then.

  2. Adegoke Oyeniyi

    August 31, 2015 at 9:39 am


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