Fashion product lab calls on applications from African fashionpreneurs

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Fashion Product Lab is a programme designed to help fashion-focused entrepreneurs launch their brands into the local and international markets, develop new clothing products and showcase new collections in new and innovative ways.

The programme aims to help the continent’s future fashion designers discover their identity and deliver on their true creative potential. From all the applications received, 8 finalists will be selected who will have access to:

  • Connections to relevant fashion technologies, business tools and innovative solutions
  • Intensive curriculum tailored to the needs of early stage fashion businesses
  • Meetings with senior business executives, investors, and experienced entrepreneurs
  • Insightful workshops with experts and industry thought leaders
  • Pitch ideas and showcase concepts at a Demo Day, where fashion retail executives, investors, and press will be in attendance

The 8-week long course was conceived by Mettā (a global club for entrepreneurs that connects people, ideas and resources with the purpose of furthering business opportunities) and is supported by Nest (a full service early-stage venture capital firm focused on helping startups and talented founders from around the world build businesses that apply and commercialize innovation), Association of Fashion Designers, FA 254, and

Concerning the project, Maurice Otieno, ecosystem development (Africa) lead at Mettā said, “We are excited, and extremely proud, to be able to take an active role in connecting the region’s most creative designers with experts in the field through Mettā’s global community. The successful applicants will also enjoy access to key individuals Nest as well as the VC’s expertise in growing and scaling businesses. The 8 weeks of content will form a very attractive programme for those looking to launch their very own fashion brand in Africa.”

Visit to apply. Applications close at midnight on September 30th 2016.


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